FAQ
Frequently asked questions
/ FAQ
Frequently asked questions
Label explainers and category deep dives, in plain language.
The rating
Every rating comes from the six nutrition numbers printed on the pack, run through the FSSAI Indian Nutrition Rating method, but not endorsed by FSSAI. Energy, saturated fat, sugar and sodium count against a product. Protein, fibre and fruit, vegetable, nut and legume content count for it.
How is a rating calculated?
Straight off the printed nutrition panel. Some products are entered by us from the pack and are marked Estimated. Others are submitted and evidenced by the brand, then reviewed, and are marked Verified.
Where do the numbers come from?
No. A rating describes what is in the pack, nothing more. A low rating is not a safety claim, an adulteration claim, or an accusation. It is arithmetic applied to numbers the brand itself printed.
Is a low rating an accusation against a brand?
No. A rating is about the product, not about you. We show general daily reference intakes for an average adult and never diagnose, prescribe, or tailor advice to a health condition. For that, talk to a qualified professional.
For brands
Starter is free and covers one product. Pro is ₹12,000 a year for up to ten products with reformulation guidance, print ready labels and Featured eligibility. Enterprise is custom, with unlimited products, API access and analytics.
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Submit your product data with evidence, we run it through the same method as everything else, a moderator reviews it, and it publishes with a Verified mark. The mark confirms the data was checked. It never means the rating was purchased.
Does a rating tell me if a food is right for me?
A brand can never pay to change a rating. That firewall is the whole product. Brands pay for accurate verified data, reformulation guidance and category intelligence, all of which are useful whatever the rating says.
Your data
We keep the minimum. Scans stay on your device unless you choose to sync. We never sell personal data, and we do not build health profiles. See the privacy policy for the full detail under India's DPDP rules.
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