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Choose the right plan

Starter is free and covers one product. Most brands start on Pro. Larger catalogues move to Enterprise.

Talk to us and we will size it to your catalogue.

$ 19 / year

Starter

One product, rating only

  • 1 product
  • Rating and breakdown
  • Email support
  • No Featured eligibility
  • No print ready labels
  • No reformulation guidance
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$ 29 / year

Pro

Up to 10 products, labels and guidance

  • Up to 10 products
  • Reformulation guidance
  • Print ready labels
  • Featured eligibility
  • Verified seal eligible
  • No API access
Talk to us
$ 59 / year

Enterprise

Unlimited products, API and analytics

  • Unlimited products
  • API access and analytics
  • Named account manager
  • Featured priority
  • Category intelligence reports
  • Unlimited products
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Questions and answers

How rating works, what a plan includes, and what your data is used for.

Questions? We have answers

If something here is unclear, ask. We would rather answer a question than have a brand guess what the rating means.

Clear explanations of the method, and a real person on the other end of the email.
The rating
Every rating comes from the six nutrition numbers printed on the pack, run through the FSSAI Indian Nutrition Rating method, but not endorsed by FSSAI. Energy, saturated fat, sugar and sodium count against a product. Protein, fibre and fruit, vegetable, nut and legume content count for it.
How is a rating calculated?
Straight off the printed nutrition panel. Some products are entered by us from the pack and are marked Estimated. Others are submitted and evidenced by the brand, then reviewed, and are marked Verified.
Where do the numbers come from?
No. A rating describes what is in the pack, nothing more. A low rating is not a safety claim, an adulteration claim, or an accusation. It is arithmetic applied to numbers the brand itself printed.
Is a low rating an accusation against a brand?
No. A rating is about the product, not about you. We show general daily reference intakes for an average adult and never diagnose, prescribe, or tailor advice to a health condition. For that, talk to a qualified professional.
For brands
Starter is free and covers one product. Pro is ₹12,000 a year for up to ten products with reformulation guidance, print ready labels and Featured eligibility. Enterprise is custom, with unlimited products, API access and analytics.
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Submit your product data with evidence, we run it through the same method as everything else, a moderator reviews it, and it publishes with a Verified mark. The mark confirms the data was checked. It never means the rating was purchased.
Does a rating tell me if a food is right for me?
A brand can never pay to change a rating. That firewall is the whole product. Brands pay for accurate verified data, reformulation guidance and category intelligence, all of which are useful whatever the rating says.
Your data
We keep the minimum. Scans stay on your device unless you choose to sync. We never sell personal data, and we do not build health profiles. See the privacy policy for the full detail under India's DPDP rules.

Still need help? Write to hello@aahaarscore.com